A lot of us right now are working from home or doing business from home, and are spending more time on video conference calls, such as Zoom, Facetime, or Skype, to do business with one another. It’s important to look presentable during these video calls so that we appear more confident and credible to whoever […]
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No matter where you are what regulations you have in your local area, the current global crisis is surely having an impact on your small business. That’s why it is important now more than ever to have a clear communication with your existing customers and potential clients what the current situation is and how your […]
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During uncertain times, such as natural disasters or bad weather, small business owners need to react and adjust quickly to update their loyal customers and potential clients how they will operate. Updating your website, assuming you own one for your business, is a really useful way to do so, since your website serves as the […]
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As a business owner, you are faced with having to decide weather to hire a creative agency or a freelance artist when you have a new project to launch, say, a website or a print ad for your new product launching. Of course, working with freelancers and creative agencies both have their advantages, and the […]
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Most consumers trust online reviews as much as personal recommendations. This is why online reviews for your small business is very important. It is understandable if you are hesitant in providing a customer review section on your website, as it allows for negative feedback, but not allowing any reviews at all can make your customers […]
It’s a common mistake that when writing content for the web, the writer treats their audience like they would when writing content for print ads, such as flyers or brochures. But writing for the web is a completely different game. Web copy is scanned and glanced at. Not read. Web visitors are hunting for information […]
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