Email Marketing Tips for Small Business Owners

Email marketing is one of the most effective and affordable ways to communicate with your customers and prospects. It can help you increase brand awareness, generate leads, boost sales, and build loyalty. But how do you create an email marketing strategy that works for your small business? Here are some tips to help you get […]

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How To Increase Visibility of Your Local Business

In the world of online marketing, you don’t have one or two competitors – you have tens if not hundreds. Try typing what your business is offering on a search engine, and those businesses are immediately your competition. You need to have a solid strategy in making your business known to potential customers, whether they […]

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How To Embrace Digital Platforms For Your Business

We’re currently living in an interesting time, where the worldwide pandemic situation has pushed small businesses to transform their brick-and-mortar stores to semi-digital or even fully-digital stores. As a small business owner, where should you begin? What steps will you take in order to stand out? Here are a few tips on how to embrace […]

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How Your Small Business Should Communicate During Crisis

No matter where you are what regulations you have in your local area, the current global crisis is surely having an impact on your small business. That’s why it is important now more than ever to have a clear communication with your existing customers and potential clients what the current situation is and how your […]

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Updating Your Business Website During Crisis

During uncertain times, such as natural disasters or bad weather, small business owners need to react and adjust quickly to update their loyal customers and potential clients how they will operate. Updating your website, assuming you own one for your business, is a really useful way to do so, since your website serves as the […]

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5 Things Your Website Needs To Have In 2020

In today’s digital age, your website for your small business is important for your online presence. How then can you ensure that you’re getting the results you want from your website? Here is a convenient list you need to check on your small business website: Good Content We’ve heard the popular saying about the web: […]

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5 Reasons Why You Should Hire Freelancers (vs. Agencies)

As a business owner, you are faced with having to decide weather to hire a creative agency or a freelance artist when you have a new project to launch, say, a website or a print ad for your new product launching. Of course, working with freelancers and creative agencies both have their advantages, and the […]

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10 Biggest Mistakes on Small Business Websites

Can you imagine owning a business, but not telling people what your phone number is? Of course not. But did you know that 50% of all small business websites don’t have their phone number clearly listed on their home page? That’s just one of the many examples of common mistakes small business owners are making […]

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