In the world of online marketing, you don’t have one or two competitors – you have tens if not hundreds. Try typing what your business is offering on a search engine, and those businesses are immediately your competition. You need to have a solid strategy in making your business known to potential customers, whether they […]
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As a business owner, you are faced with having to decide weather to hire a creative agency or a freelance artist when you have a new project to launch, say, a website or a print ad for your new product launching. Of course, working with freelancers and creative agencies both have their advantages, and the […]
Read More… from 5 Reasons Why You Should Hire Freelancers (vs. Agencies)
Most consumers trust online reviews as much as personal recommendations. This is why online reviews for your small business is very important. It is understandable if you are hesitant in providing a customer review section on your website, as it allows for negative feedback, but not allowing any reviews at all can make your customers […]
Can you imagine owning a business, but not telling people what your phone number is? Of course not. But did you know that 50% of all small business websites don’t have their phone number clearly listed on their home page? That’s just one of the many examples of common mistakes small business owners are making […]
Read More… from 10 Biggest Mistakes on Small Business Websites
“Does my website need to be mobile-friendly?” As a business owner who has a website, you might have asked yourself this question recenlty. Mobile devices like smartphones and tablets are fast becoming the preferred method of Internet access; if your website is not viewable on smartphones, or has no dedicated mobile version, you need to fix it soon. Here are […]
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Creating a website for your business is one of the best ways to market your business online, but the challenging part is making a GOOD website. In order to build a successful website, you need all the right skills that should work together: writing content, coding pages, building navigation, and enhancing your site’s SEO. Not to mention, […]
Congratulations! You’ve just started your new local business, and made the first step in becoming a successful small business owner. But the next step can be a bit more difficult: how do you market your new business so that people will find you? Here are a few simple tips on how to market your new […]
Read More… from 4 Things You Should Know on Marketing Your New Business Online
Websites aren’t dead. Sure, you can just create a Facebook page for your website, right? This is actually a fairly common misconception among Filipino business owners, since they don’t want to spend a buck on creating a dot-com website for their business, when in fact, they are missing a huge opportunity to convert prospects into […]